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The Hidden Factors Driving CPA Turnover and Virtual Interview Etiquette: How to Make the Right First Impression

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Accounting and Finance Employment Advice for Ontario's Top Companies
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Hi Reader,


July has seen an uptick in CPA market activity after a moderate slowdown in June hiring. We’ve noticed an increase in job changes in June, which led to more replacement hiring activity this month. The demand for high-performing CPA continues to outpace supply in the recently qualified and middle management market segments.

In this month’s edition, we’re exploring new topics for CPA retention and interview guidance.


For employers, our feature article examines The Hidden Factors Driving CPA Turnover—a must-read for anyone managing accounting or finance talent in today’s evolving workplace. You’ll discover how small but significant gaps in recognition, development, and compensation can quietly erode retention—and what you can do to stay ahead of them.


For candidates, our second article offers a practical guide to Virtual Interview Etiquette and why how you show up on screen matters just as much as what you say. In a world where virtual interviews are now the norm, a polished and professional presentation can make all the difference.


At CAC, we help both employers and CPAs make more informed and confident decisions. Whether you’re looking to retain the CPAs on your team or secure your next role, we’re here to help every step of the way.


Reach out to us any time—we’d love to hear from you.


Adele Harraway

Canadian Accounting Consultants

The Hidden Factors Driving CPA Turnover

From stalled growth to lack of recognition, this article explores the most common (and fixable) issues that quietly drive your top accounting talent out the door. 

Read More

Virtual Interview Etiquette: How to Make the Right

First Impression

Virtual interviews are now a standard first step—this guide helps CPAs show up with confidence and professionalism to stand out from the competition.

Read More

From Search to Success with CAC

"I was more than satisfied with my experience working with Sam at CAC. I felt my needs/interests were taken into consideration every single time when determining

whether a potential opportunity would be a good fit. Sam ensured I was prepared for

my interviews and would check in with me right after. She even jumped on a call during the weekend to fit the demands of my schedule. Making a career change can

be an intimidating and overwhelming process, but I felt CAC truly had my back

every step of the way and was always available to provide support. I’m super grateful

for this new opportunity! I noted that the job was not posted publicly (from what I

could see - not on LinkedIn for example); so, I felt like that meant the hiring

company had trust in CAC - which in turn meant CAC felt strongly about me.”

READ MORE TESTIMONIALS

Featured CPA Opportunities

Senior Manager, Financial Reporting

Step into a high-visibility role at a global asset manager—own reporting, mentor talent, and collaborate with cross-functional teams

Learn More

Finance Manager, Planning & Analysis

Support executive decision-making through forecasting, KPI analysis, and Power BI insights at a top-performing Canadian investment firm.

Learn More

Senior Internal Auditor

Lead operational audits while growing your career at a progressive Canadian

public company in real estate.

Learn More
EXPLORE ALL OPPORTUNITIES

40 University Ave, Suite 605 

Toronto, Ontario M5J 1T1 

416-362-4227 | info@caconsultants.ca

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